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Darren Rovell & the sports business of niche

Darren Rovell has understood how niche works in sports media from business to gambling to collectibles to X. After being on SportsCenter at 22, he has been a step ahead and explains what he sees next.

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Darren Rovell is the guest on “The Main Event with Andrew Marchand.” Rovell became a sports media star at 22, convincing ESPN to cover sports business full-time. A theater major at Northwestern, he still believes he could be on Broadway. He explains how his background performing helped him when he sat next to Kenny Mayne on SportsCenter for his first television hit at 22.

After building his profile with two runs at ESPN between a stop at CNBC, he pivoted again to sports gambling just before he grew to the heights it is at now. He has now moved to sports collectibles where he has started where has started cllct.com.

Rovell goes into how he was one of the first on Twitter, how he has someone monitoring the platform now known as X 24/7 so he can still have a life and what is next for sports media. He has been paying this unknown person for a decade. He also expands on his multi-million memorabilia collection he owns and what his young company is now doing. And he discusses the benefits of being really good at something niche.

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Marchand Sports Media
Marchand Sports Media
MSM produces two podcasts per week. Every Tuesday, "Marchand & Meat: Everybody Loves Sports Media" features inside information and opinions from Andrew Marchand and Jon Meterperal.
Every Thursday, "The Main Event with Andrew Marchand" is where Marchand interviews the biggest names in sports media.